Trademark registration and brand protection

Your brand is your business identity. We help protect it through strategic trademark registration, enforcement, and ongoing brand management across local and global markets.

Practice Overview

Trademarks are among the most valuable assets a business can own. At Kayrouz & Associates, we assist clients with the full lifecycle of trademark protection—from clearance and registration to enforcement and litigation. Whether launching a new brand or expanding into the UAE, we ensure your intellectual property is safeguarded across all jurisdictions of relevance.

Our team provides strategic counsel on brand selection, ensuring proposed marks are distinctive, compliant, and unlikely to encounter objections. We handle filings with the UAE Ministry of Economy, GCC Patent Office, and WIPO systems under the Madrid Protocol, helping clients secure protection across multiple territories with ease.

When disputes arise, we respond swiftly with cease-and-desist actions, opposition proceedings, and litigation. We also advise on brand misuse across online marketplaces, social media platforms, and counterfeit channels. Our goal is to ensure your brand assets remain protected and uncompromised in a fast-moving commercial environment.

We work with businesses of all sizes—from startups to multinational corporations—and offer tailored trademark monitoring and enforcement programs that reflect your industry and risk appetite.

We offer legal advice on a wide spectrum of matters:

  • Trademark clearance and availability searches
  • Filing and prosecution of national and international trademarks
  • Oppositions, cancellations, and appeals before IP authorities
  • Brand enforcement on digital platforms and customs watchlists
  • Trademark portfolio management and renewals
  • Legal support for rebranding, franchising, and licensing
  • Meet Our Team

    Our team is equipped to handle complex legal matters with precision and care. Learn more about our lawyers below.
    Pierre Kayrouz
    Chief Legal Officer
    Maria Valeyeva
    Chief Compliance Officer
    Georges Touma
    Head Litigator
    Hanan Ahmed
    Practicing Lawyer
    Lathamani Chandrashekar
    Senior Corporate Counsel
    Arka Navle
    Corporate Counsel
    Nashita Nazneen
    Junior Corporate Counsel
    Mark Engelman
    Intellectual Property Barrister
    Rita Semaan
    Legal Consultant
    Carlos Rahme
    Senior Legal Consultant
    Souhad Al Ghorayeb
    Senior Legal Consultant
    Sandy Geagea
    Legal Consultant
    Saeed Gaber
    Legal Research Analyst
    Muhammed Ali Charif
    Junior Legal Counsel
    Jenifer Abu Nasr
    Paralegal
    Patricia Abi Mansour
    Business Development Manager
    Varalakshmi Balasubramanian
    Operations Assistant
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